Mutu Waufupi: Kuchokera ku Kutumiza Zinthu Kunja Koyendetsedwa ndi AI kupita ku Masewera Obiriwira, Makampani Oseweretsa Padziko Lonse Akuyang'ana Mavuto ndi Kupereka Njira Yokulira.
Pamene mwezi womaliza wa 2025 ukuyandikira, makampani opanga zoseweretsa padziko lonse lapansi ali pa mphambano yodabwitsa yokonzanso zinthu komanso kusintha kwa njira. Chaka chino chadziwika ndi kuphatikiza kwamphamvu kwa kufunikira kwa ogula kolimba, kugwiritsa ntchito ukadaulo watsopano, komanso kusintha kogwirizana kuti zinthu ziyende bwino. Kusanthula kwa nkhaniyi kukuwunikanso zomwe zikuchitika mu 2025 ndikuneneratu zatsopano zomwe zikukonzekera kutanthauzira chipinda chosewerera mu 2026.
Ndemanga ya 2025: Chaka Chobwezeretsa Mwanzeru ndi Kutumiza Zachikhalidwe Kunja
Kuchokera nthawi yomwe zinthu sizinayende bwino, msika wa zoseweretsa padziko lonse lapansi unakula bwino mu 2025. Deta ya makampani ikusonyeza kuti kugulitsa zoseweretsa kwawonjezeka ndi 7% m'magawo atatu oyambirira, chifukwa cha kuchuluka kwa zinthu zosonkhanitsidwa ndi 33% komanso kuwonjezeka kwa 14% kwa zoseweretsa zovomerezeka-10. Kukula kumeneku sikunali kofanana koma kunatsogozedwa ndi madera ndi makampani omwe adagwiritsa ntchito njira zatsopano.
Nkhani yofunika kwambiri chaka chino inali kukula kwakukulu kwa zoseweretsa zanzeru, makamaka zochokera ku China, kampani yayikulu kwambiri yogulitsa zoseweretsa padziko lonse lapansi. M'malo opangira zinthu monga Shantou, kuphatikiza kwa Artificial Intelligence (AI) kwasintha kwambiri kapangidwe ka zinthu zotumiza kunja. Malipoti amakampani am'deralo akuwonetsa kuti zoseweretsa zoyendetsedwa ndi AI tsopano zikuyimira pafupifupi 30% ya zinthu zotumizidwa kunja kuchokera kumakampani ofunikira, kuwonjezeka kwakukulu kuchokera pa zosakwana 10% chaka chimodzi chisanafike. Makampani adanenanso kuti kukula kwa maoda kupitirira 200% kwa ziweto za AI, maloboti opanga mapulogalamu, ndi zoseweretsa zophunzitsira zolumikizana, ndi nthawi zopangira zomwe zasungidwa bwino mu 2026-3.
Pamodzi ndi kukula kwa ukadaulo, panali kukwera kosalekeza kwa zoseweretsa za "Guochao," kapena "National Trend." Kuphatikizika kwa zinthu zachikhalidwe zaku China ndi kapangidwe kamakono kunakhala injini yamphamvu yotumizira kunja. M'magawo atatu oyamba a 2025, kutumiza kunja kwa China kwa zinthu za chikondwerero, zidole, ndi zoseweretsa zooneka ngati nyama kunapitirira 50 biliyoni RMB, kufika m'maiko ndi madera opitilira 200-3-6. Chidaliro cha chikhalidwe ichi, kuphatikiza ndi kasamalidwe kabwino ka IP ndi malonda pa malo ochezera a pa Intaneti, chinalola makampani kugula mitengo yapamwamba ndikumanga madera okonda padziko lonse lapansi-7-8.
Chiyembekezo cha 2026: Mizati ya Tsogolo Sewero
Poganizira zamtsogolo, chaka cha 2026 chikuyembekezeka kupangidwa ndi zinthu zingapo zomwe zimagwirizana zomwe zimakwaniritsa zomwe ogula akusintha.
Kukhazikitsa Masewero Okhazikika: Kufunikira kwa ogula, motsogozedwa ndi makolo osamala za chilengedwe, komanso kulimbitsa malamulo apadziko lonse lapansi kudzapangitsa kuti kukhazikika kukhale kofunikira, osati chinthu chofunikira kwambiri. Cholinga chidzapitilira kupitirira zinthu zobwezerezedwanso kuti ziphatikizepo moyo wonse wazinthu - kulimba, kukonzedwa, ndi kubwezerezedwanso kumapeto kwa moyo - 2. Yembekezerani kuchuluka kwa zoseweretsa zopangidwa ndi nsungwi, bio-plastics, ndi zinthu zina zongowonjezedwanso, pamodzi ndi kuvomerezeka kwakukulu kwa msika wapamwamba kwambiri wazinthu zogwiritsidwa ntchito - 2.
Kudziwa Kwambiri za AI ndi Kusintha Zinthu Mwamakonda: Zoseweretsa za AI za mu 2026 zidzasintha kuchoka pa zinthu zatsopano kukhala zophunzirira zosinthika. Zogulitsa zamtsogolo zidzakhala ngati "mainjini ofotokozera nkhani" kapena aphunzitsi opangidwa mwamakonda, pogwiritsa ntchito makina ophunzirira kuti asinthe nkhani, kusintha milingo yovuta, ndikukula ndi gawo lachiwiri la kukula kwa mwana. Izi zikugwirizana ndi gawo la zoseweretsa za STEAM (Sayansi, Ukadaulo, Uinjiniya, Zaluso, Masamu), lomwe likuyembekezeka kukhala msika wa $31.62 biliyoni pofika chaka cha 2026-2-4.
Chilengedwe Chopereka Zilolezo Chikukula: Zoseweretsa zovomerezeka, zomwe kale zili gawo limodzi mwa magawo atatu a msika wa ku US, zipitiliza kukhala chinthu chofunikira kwambiri pakukula kwa msika-10. Njira ya 2026 ikuphatikizapo mgwirizano wakuya, wachangu, komanso wapadziko lonse lapansi. Potsatira chitsanzo cha nyimbo zodziwika bwino monga KPop Demon Hunters, ma studio ndi opanga zoseweretsa adzachepetsa nthawi yopangira zinthu kuti agwiritse ntchito nthawi yofalikira nthawi yomweyo-10. Zopereka zilolezo zidzawonanso kukula kuchokera kumagulu osakhala achikhalidwe monga masewera apakanema (Warhammer) ndi mitundu yotchuka (Sanrio), yomwe idawona malonda ogulitsa akukwera ndi 68% ndi 65% motsatana mu 2024-10.
Kuyenda ndi Mphepo Yamkuntho: Mitengo ndi Kusintha
Njira yopitira patsogolo yamakampaniyi ili ndi zovuta. Kukwera kwa mitengo kosalekeza komanso malo osayembekezereka amitengo, makamaka omwe akukhudza unyolo wogulitsa womwe uli ku China, akadali nkhawa kwambiri. Poyankha, opanga otsogola akufulumizitsa njira ziwiri: kusinthasintha kupanga m'malo osiyanasiyana kuti achepetse mavuto amitengo komanso kupanga zinthu zatsopano mosalekeza pakulongedza, kukonza zinthu, ndi kupanga kuti ateteze mitengo ya ogula - 10.
Mapeto
Makampani opanga zoseweretsa a 2025 adawonetsa kuti mphamvu zake zazikulu zili mu kusintha. Mwa kugwiritsa ntchito AI, kulimbikitsa kudalirika kwa chikhalidwe, ndikuyamba kusintha kwake kobiriwira, yakhazikitsa maziko olimba. Pamene tikulowa mu 2026, kupambana kudzakhala kwa iwo omwe angathe kuphatikiza bwino masewera anzeru, udindo woteteza chilengedwe, ndi nkhani zokopa. Makampani omwe amayenda mu trifecta yovutayi sadzangotenga gawo la msika komanso adzafotokoza tsogolo la masewera a m'badwo watsopano.
Nthawi yotumizira: Dec-04-2025
