Izibikezelo Zemboni Yamathoyizi Yomhlaba Wonke ngo-Agasti: Ukulindela Izitayela Zemakethe Nokusungula Izinto Ezintsha

Isibonelo, abadlali abakhulu abanjengoLEGO noMattel bangase bethule imigqa eyengeziwe yamathoyizi anobungani nemvelo, bandise amaqoqo abo akhona. Izinkampani ezincane zingase zingene emakethe nezixazululo ezintsha, njengezinto ezibolayo noma eziphinde zasetshenziswa, ukuze zihluke kulesi sigaba esikhulayo.

2. Intuthuko kuma-Smart Toys

Ukuhlanganiswa kobuchwepheshe kumathoyizi kulindeleke ukuthi kuqhubekele phambili ngo-Agasti. Ukuthandwa kwamathoyizi ahlakaniphile, anikeza okuhlangenwe nakho okusebenzisanayo nokufundisayo, akubonisi zimpawu zokuncipha. Izinkampani cishe zizodalula imikhiqizo emisha esebenzisa ubuhlakani bokwenziwa (AI), iqiniso elingeziwe (AR), kanye ne-Internet of Things (IoT).

Singalindela izimemezelo ezivela ezinkampanini zamathoyizi eziqhutshwa ubuchwepheshe ezifana ne-Anki ne-Sphero, ezingase zethule izinguqulo ezithuthukisiwe zamarobhothi azo asebenzisa i-AI kanye nama-kit okufundisa. Le mikhiqizo emisha cishe izoba nokuxhumana okuthuthukisiwe, ama-algorithms okufunda athuthukisiwe, kanye nokuhlanganiswa okungenamthungo namanye amadivayisi ahlakaniphile, okuhlinzeka ngolwazi olucebile lomsebenzisi.

3. Ukwandiswa Kwamathoyizi Aqoqwayo

Amathoyizi aqoqwayo ayaqhubeka nokuheha izingane kanye nabantu abadala abaqoqayo. Ngo-Agasti, lo mkhuba kulindeleke ukuthi ukhule kakhulu ngokukhishwa okusha kanye nezinhlelo ezikhethekile. Imikhiqizo efana ne-Funko Pop!, i-Pokémon, kanye ne-LOL Surprise cishe izokwethula amaqoqo amasha ukuze igcine intshisekelo yabathengi.

Ikakhulukazi i-Pokémon Company ingase isebenzise ukuthandwa okuqhubekayo kwe-franchise yayo ngokukhipha amakhadi amasha okuhweba, izimpahla ezinohlelo olulinganiselwe, kanye nokuxhumana nokukhishwa kwemidlalo yevidiyo ezayo. Ngokufanayo, i-Funko ingase ikhiphe izibalo ezikhethekile zehlobo futhi isebenzisane ne-franchise yemidiya ethandwayo ukudala izinto eziqoqiwe ezifunwa kakhulu.

4. Isidingo Esikhulayo SokuthiAmathoyizi Ezemfundo kanye ne-STEM

Abazali bayaqhubeka nokufuna amathoyizi anikeza inzuzo yemfundo, ikakhulukazi lawo akhuthaza ukufunda nge-STEM (Isayensi, Ubuchwepheshe, Ubunjiniyela, kanye neMathematika). Kulindeleke ukuthi u-Agasti abone ukwanda kwamathoyizi amasha emfundo enza ukufunda kuhehe futhi kujabulise.

Imikhiqizo efana neLittleBits kanye ne-Snap Circuits kulindeleke ukuthi ikhiphe ama-STEM kit abuyekeziwe aletha imiqondo eyinkimbinkimbi ngendlela efinyelelekayo. Ngaphezu kwalokho, izinkampani ezifana ne-Osmo zingase zandise uhla lwazo lwemidlalo exhumanayo efundisa ukubhala amakhodi, izibalo, kanye namanye amakhono ngokusebenzisa okuhlangenwe nakho okudlalwayo.

5. Izinselele E-Supply Chain

Ukuphazamiseka kochungechunge lokuphakelwa kwempahla kube yinselele eqhubekayo embonini yamathoyizi, futhi lokhu kulindeleke ukuthi kuqhubeke ngo-Agasti. Abakhiqizi kungenzeka babhekane nokubambezeleka kanye nezindleko ezengeziwe zezinto zokusetshenziswa kanye nokuthunyelwa.

Ngenxa yalokho, izinkampani zingasheshisa imizamo yokuhlukanisa izintambo zazo zokuhlinzeka futhi zitshale imali emandleni okukhiqiza endawo. Singase sibone nokubambisana okwengeziwe phakathi kwabakhiqizi bamathoyizi kanye nezinkampani zezokuthutha ukuze kwenziwe lula ukusebenza nokuqinisekisa ukulethwa kwemikhiqizo ngesikhathi ngaphambi kwesikhathi samaholide esimatasa.

6. Ukukhula Kwezentengiselwano Ze-inthanethi kanye Namasu Edijithali

Ukushintshela ekuthengeni ku-inthanethi, okwasheshiswa ubhubhane, kuzohlala kuyinto evelele ngo-Agasti. Izinkampani zamathoyizi kulindeleke ukuthi zitshale imali eningi kumapulatifomu e-commerce kanye namasu okumaketha kwedijithali ukuze kufinyelelwe izithameli eziningi.

Njengoba isizini yokubuyela esikoleni isiqalile, silindele imicimbi emikhulu yokuthengisa eku-inthanethi kanye nokukhishwa okukhethekile kwedijithali. Imikhiqizo ingase isebenzise amapulatifomu ezokuxhumana nabantu njengeTikTok ne-Instagram ukuze iqalise imikhankaso yokumaketha, ihlanganyele nabantu abanethonya ukuze kuthuthukiswe ukubonakala komkhiqizo futhi kuqhutshwe ukuthengisa.

7. Ukuhlanganiswa, Ukuthengwa, kanye Nokubambisana Okuhlelekile

U-Agasti kungenzeka ukuthi uzoqhubeka nomsebenzi wokuhlanganiswa nokuthengwa kwemikhiqizo embonini yamathoyizi. Izinkampani zizofuna ukwandisa amaphothifoliyo azo emikhiqizo futhi zingene ezimakethe ezintsha ngokusebenzisa amadili ahlelekile.

Isibonelo, iHasbro ingase ifune ukuthola izinkampani ezincane, ezintsha ezigxile kumathoyizi edijithali noma ezemfundo ukuze zithuthukise imikhiqizo yazo. I-Spin Master ingaphinde ifune ukuthenga ukuze ithuthukise ingxenye yayo yamathoyizi obuchwepheshe, ngemuva kokuthenga kwayo kwakamuva i-Hexbug.

8. Ukugcizelelwa Kokunikezwa Kwelayisense Nokubambisana

Amadili okunikeza amalayisense kanye nokusebenzisana phakathi kwabakhiqizi bamathoyizi kanye nama-franchise okuzijabulisa kulindeleke ukuthi kube yinto ebaluleke kakhulu ngo-Agasti. Lokhu kubambisana kusiza imikhiqizo ukuthi ixhumane nabalandeli abakhona futhi idale umsindo ngemikhiqizo emisha.

I-Mattel ingase iqalise imigqa emisha yamathoyizi ephefumulelwe ukukhishwa kwama-movie noma izinhlelo ze-TV ezidumile. I-Funko ingandisa ukubambisana kwayo ne-Disney kanye nezinye izikhondlakhondla zokuzijabulisa ukuze yethule abantu abasekelwe kubalingiswa bakudala nabanamuhla, okudala isidingo phakathi kwabaqoqi.

9. Ukuhlukahluka kanye nokufakwa ekwakhiweni kwamathoyizi

Ukuhlukahluka kanye nokufakwa kuzoqhubeka nokuba yizihloko ezibalulekile embonini yamathoyizi. Imikhiqizo cishe izokwethula imikhiqizo eminingi ebonisa izizinda ezahlukahlukene, amakhono, kanye nokuhlangenwe nakho.

Singase sibone onodoli abasha abavela ku-American Girl abamele izinhlanga ezahlukene, amasiko, kanye namakhono. I-LEGO ingandisa ububanzi bayo babalingiswa abahlukahlukene, okuhlanganisa nabanye besifazane, abangebona ababili, kanye nabakhubazekile kumasethi abo, ikhuthaze ukubandakanywa kanye nokumelwa ekudlaleni.

10.Ukuguquguquka Kwemakethe Yomhlaba Wonke

Izifunda ezahlukene emhlabeni wonke zizobonisa izitayela ezahlukahlukene ngo-Agasti. ENyakatho Melika, ukugxila kungaba ngamathoyizi angaphandle nasebenzayo njengoba imindeni ifuna izindlela zokujabulela izinsuku zasehlobo ezisele. Izimakethe zaseYurophu zingase zibone intshisekelo eqhubekayo kumathoyizi endabuko njengemidlalo yebhodi namaphazili, aqhutshwa imisebenzi yokubopha umndeni.

Izimakethe zase-Asia, ikakhulukazi iShayina, kulindeleke ukuthi zihlale ziyizindawo ezikhula ngokushesha. Amapulatifomu e-e-commerce afana ne-Alibaba kanye ne-JD.com cishe azobika ukuthengiswa okuqinile esigabeni samathoyizi, kanye nesidingo esiphawulekayo samathoyizi ahlanganiswe nobuchwepheshe kanye nemfundo. Ngaphezu kwalokho, izimakethe ezisafufusa eLatin America nase-Afrika zingabona ukwanda kokutshalwa kwezimali kanye nokwethulwa kwemikhiqizo njengoba izinkampani zifuna ukusebenzisa lezi zisekelo zabathengi ezikhulayo.

Isiphetho

U-Agasti 2024 uthembisa ukuba yinyanga ethokozisayo embonini yamathoyizi yomhlaba wonke, ebonakala ngokusungula izinto ezintsha, ukukhula okunesu, kanye nokuzibophezela okungaguquki ekuzinzeni nasekubandakanyeni. Njengoba abakhiqizi nabathengisi bebhekana nezinselele zochungechunge lokuhlinzeka futhi bevumelana nokushintsha kwezintandokazi zabathengi, labo abahlala beshesha futhi besabela ezindleleni ezintsha bazoba sesimweni esihle sokusebenzisa amathuba azayo. Ukuthuthuka okuqhubekayo kwale mboni kuqinisekisa ukuthi izingane nabaqoqi bazoqhubeka nokujabulela uhlu oluhlukahlukene nolunamandla lwamathoyizi, okukhuthaza ubuciko, ukufunda, kanye nenjabulo emhlabeni jikelele.