Isihlokwana: Kusukela ekuhlanganisweni kwe-AI kuya ku-Green Mandates, i-Global Toy Trade ibhekene noshintsho oluyisisekelo
Disemba 2025– Njengoba inyanga yokugcina ka-2025 iqala, imboni yomhlaba wonke yokuthumela amathoyizi kwamanye amazwe ithatha isikhathi esizuzwe kahle sokucabanga ngonyaka ochazwa ukuqina, ukuzivumelanisa nezimo, kanye nokuguqulwa kwezobuchwepheshe. Ngemva kweminyaka yokuguquguquka kwangemva kobhubhane, u-2025 wavela njengesikhathi sokuhlanganiswa kwamasu kanye nokusungula izinto ezintsha okubheke phambili. Ngenkathi izinselelo ezifana nokungezwani kwezepolitiki kanye nezingqinamba zezokuthutha ziqhubeka, imboni yazisingatha ngempumelelo ngokwamukela izidingo ezintsha zabathengi kanye namathuluzi edijithali.
Lokhu kuhlaziya okubheka emuva, okusekelwe kudatha yezohwebo kanye nokuqonda kochwepheshe, kuveza izinguquko ezibalulekile zango-2025 futhi kubikezela izitayela ezizochaza isimo sokuthunyelwa kwamathoyizi kwamanye amazwe ngo-2026.
Isibuyekezo sika-2025: Unyaka Wezinselelo Ezibalulekile
Indaba evelele yango-2025 kwaba ukunyakaza okubalulekile kwemboni ngale kwezindlela zokusabela futhi yaya esikhathini esizayo esisebenzayo nesiqhutshwa idatha. Izinguquko eziningana ezibalulekile zaphawula unyaka:
Igunya "Elihlakaniphile Nelihlala Njalo" Laqala Ukuqala: Isidingo sabathengi semikhiqizo enobungani nemvelo sashintsha kusukela ekuthandweni kwe-niche saya ekulindelweni okuyisisekelo. Abathumeli abaphumelele ukushintsha babona izinzuzo ezinkulu. Lokhu akukhawulelwanga ezintweni zokwakha; kwadlulela kulo lonke uchungechunge lokuhlinzeka. Imikhiqizo eyayingakwazi ukulandelela ngokuqinisekisiwe imvelaphi yomkhiqizo, isebenzise amapulasitiki asetshenziswe kabusha, futhi isebenzise ukupakishwa okuncane, okungenapulasitiki kwathola ithuba lokuncintisana ezimakethe ezibalulekile zaseNtshonalanga njenge-EU kanye neNyakatho Melika. Isisekelo somthetho we-Digital Product Passport we-EU osondelayo saphoqa abakhiqizi abaningi ukuthi bashintshe amaketanga abo okuhlinzeka ngedijithali ngaphambi kwesikhathi esibekiwe.
Inguquko ye-AI ku-Logistics kanye nokwenza kube ngokwakho: Ubuhlakani Bokwenziwa busuke ekubeni yigama elivamile laba ithuluzi eliyinhloko lokusebenza. Abathumeli basebenzise i-AI ku:
Ukuphathwa Kwezinto Ezibikezelayo: Ama-algorithm ahlaziye idatha yokuthunyelwa komhlaba wonke ukuze abikezele ukuminyana kwamachweba, aphakamise imizila efanele, futhi anciphise ukubambezeleka, okwaholela ezikhathini zokulethwa ezithembeke kakhudlwana.
Ukwenza ngokwezifiso ngokweqile: Kumakhasimende e-B2B, amathuluzi e-AI ahlaziye idatha yokuthengisa yesifunda ukusiza abathumeli ngaphandle batusa ukuhlanganiswa kwemikhiqizo okwenzelwe izimakethe ezithile. Ku-B2C, sibone ukwanda kwamathoyizi asebenzisa i-AI avumelana nesivinini sokufunda sengane.
Ukuhlukahluka Kwezinketho Zokunikezela Kwaqina: Isu elithi "China Plus One" laqina ngo-2025. Ngenkathi iChina isalokhu iyinkampani enamandla yokukhiqiza, abathumeli bamazwe angaphandle bandise kakhulu ukuthengwa nokukhiqiza emazweni afana neVietnam, i-India, neMexico. Lokhu kwakungeyona intengo kodwa kwakumayelana nokunciphisa ubungozi nokufeza izinzuzo zokusondela emakethe, ikakhulukazi ezinkampanini ezihlose imakethe yaseNyakatho Melika.
Ukufiphazwa Kokudlala Okungokwenyama Nokwedijithali: Ukuthunyelwa kwamanye amazwe kwamathoyizi angokwenyama endabuko kuhlanganisa izinto zedijithali. Imikhiqizo yamathoyizi aphilayo, imidlalo yebhodi enikwe amandla yi-AR, kanye nezinto eziqoqiwe ezinamakhodi e-QR axhumanisa nama-universe aku-inthanethi kwaba yinto ejwayelekile. Abathumeli abaqonda le ndawo "ephilayo" badale imikhiqizo ehehayo kakhulu futhi bakha ukwethembeka okuqinile komkhiqizo.
Isibikezelo Sango-2026: Izitayela Ezizobusa Imakethe Yokuthumela Amathoyizi Ngaphandle
Ngokwakhela phezu kwesisekelo esabekwa ngo-2025, unyaka ozayo ulungele ukukhula okusheshayo ezindaweni ezithile eziqondiwe.
Izithiyo Zokulawula Njengenzuzo Yokuncintisana: Ngo-2026, ukuthobela imithetho kuzoba yinto ebalulekile ehlukanisayo. I-ECODESIGN for Sustainable Products Regulation (ESPR) ye-European Union izoqala ukusebenza, ibeke izidingo eziqinile ekuqineni komkhiqizo, ukulungiswa, kanye nokusetshenziswa kabusha kwawo. Abathumeli abavele bethobela imithetho bazothola iminyango ivulekile, kanti abanye bazobhekana nezithiyo ezibalulekile. Ngokufanayo, imithetho yobumfihlo bedatha ephathelene namathoyizi ahlakaniphile axhunyiwe izoba lukhuni emhlabeni jikelele.
Ukuvela "kokuthola izinto nge-Agile Sourcing": Amaketanga okuphakelwa amade, amakhulu esikhathi esidlule anyamalele unomphela. Ngo-2026, abathumeli abaphumelelayo bazosebenzisa "ukuthola izinto nge-agile sourcing"—besebenzisa inethiwekhi enamandla yabakhiqizi abancane, abakhethekile kuzo zonke izifunda ezahlukene. Lokhu kuvumela impendulo esheshayo kumathoyizi athambekele (isib. lawo aqhutshwa yizinkundla zokuxhumana) futhi kunciphisa ukuthembela ngokweqile kunoma iyiphi isikhungo sokukhiqiza esisodwa.
Ukuthunyelwa Kwamanye Amazwe Okuqondiswe Kakhulu, Okuqhutshwa Yipulatifomu: Amapulatifomu ezokuxhumana nabantu afana ne-TikTok Shop kanye ne-Amazon Live azoba iziteshi zokuthumela kwamanye amazwe ezibaluleke kakhulu. Amandla okudala izikhathi zokumaketha ezisakazwayo azoqhuba isidingo, futhi abathumeli kwamanye amazwe kuzodingeka bathuthukise amasu okugcwalisa angabhekana nokwanda okukhulu kwama-oda avela ezifundeni ezithile, into eyaziwa ngokuthi "ukuthunyelwa kwamanye amazwe nge-flash."
Amathoyizi e-STEM/STEAM Ezemfundo Agxile Ekuphileni Kahle: Isidingo samathoyizi ezemfundo sizoqhubeka sikhula, kodwa ngokugcizelela okusha. Kanye ne-STEM yendabuko (Isayensi, Ubuchwepheshe, Ubunjiniyela, Izibalo), lindela ukwanda kokuthunyelwa kwamanye amazwe kwamathoyizi akhuthaza i-STEAM (enezela Ubuciko) kanye nobuhlakani bemizwa (EQ). Amathoyizi agxile ekucabangeni, ekubhaleni ikhodi ngaphandle kwezikrini, kanye nokuxazulula izinkinga ngokubambisana kuzobona isidingo esikhulu esivela kubazali abaqondayo eYurophu naseNyakatho Melika.
Ukwenza Izinto Zibe Ngokwakho Okuthuthukisiwe Ngokusebenzisa Ukukhiqiza Okufunwayo: Ukuphrinta kwe-3D kanye nokukhiqizwa okufunwayo kuzoshintsha kusuka ekwenzeni amaphrothokholi kuye ekukhiqizeni kweqembu elincane. Lokhu kuzovumela abathumeli ngaphandle ukuthi banikeze abathengisi ngisho nezinketho ezingenziwa ngokwezifiso zabathengi bokugcina—kusukela egameni lengane kudoli kuya kuhlelo lombala oluhlukile lwemoto eyimodeli—okwengeza inani elikhulu futhi kunciphisa imfucuza yempahla.
Isiphetho: Imboni Ekhula Ilungele Ukudlala
Imboni yokuthumela amathoyizi kwamanye amazwe ka-2025 ibonise ukuvuthwa okuphawulekayo, ishintsha kusukela ekusindeni kuya ekukhuleni okunesu. Izifundo ezifundwe ekuphathweni kwe-supply chain, kanye nokwamukelwa kwe-AI kanye nokuzibophezela kwangempela ekusimameni, kudale umkhakha oqinile kakhudlwana.
Njengoba sibheke ku-2026, abawinile ngeke babe abakhulu noma abashibhile kakhulu, kodwa bazoba ngabashesha kakhulu, abathobela kakhulu, futhi abavumelana kakhulu nezidingo ezishintshashintshayo zezingane kanye nomhlaba. Indawo yokudlala yomhlaba wonke iya ngokuya ihlakanipha, iluhlaza, futhi ixhumene kakhulu, futhi imboni yokuthumela kwamanye amazwe iyakhula.
Isikhathi sokuthunyelwe: Novemba-20-2025
